About Me
Bridging the Gap Between Code and Commerce Strategy
I am a Senior Salesforce Commerce Cloud (SFCC) Developer with over 9 years of experience architecting and implementing enterprise-level e-commerce solutions. With a strong background in PHP development prior to my Salesforce career, I bring a holistic "full-stack" perspective to every project I touch.
Core Expertise
- SFCC Ecosystem: Expert in SFRA, SiteGenesis, OCAPI, and the new PWA Kit (Headless).
- Architecture: Designing scalable cartridge structures, custom integrations (ERP, OMS, CRM), and third-party API orchestration.
- Performance: Optimizing page load speeds, server-side caching strategies, and checkout conversion flows.
- Legacy Migrations: Proven track record of moving global brands from legacy systems to modern Salesforce architectures.
Beyond the Code
Throughout my 9 years in the SFCC space, I have worked with cross-functional teams across the US, Europe, and Asia. I understand that enterprise e-commerce isn't just about writing clean code; it's about stability, security, and scalability.
I pride myself on being a problem solver who can translate complex business requirements into technical reality, ensuring that the final product drives actual revenue growth.
My Journey
Before specializing in Salesforce, I spent several years as a PHP Developer. This foundation allows me to understand the underlying web architecture deeply, making me highly effective when dealing with complex integrations and custom back-end logic.
Looking for a senior expert to lead your next SFCC project?
Let’s discuss how I can help you scale your digital storefront.
Professional Certifications
Salesforce Associate
Salesforce Certified
B2C Commerce Developer
Salesforce Certified
JavaScript Developer
Salesforce Certified