About Me


Bridging the Gap Between Code and Commerce Strategy

I am a Senior Salesforce Commerce Cloud (SFCC) Developer with over 9 years of experience architecting and implementing enterprise-level e-commerce solutions. With a strong background in PHP development prior to my Salesforce career, I bring a holistic "full-stack" perspective to every project I touch.

Core Expertise

  • SFCC Ecosystem: Expert in SFRA, SiteGenesis, OCAPI, and the new PWA Kit (Headless).
  • Architecture: Designing scalable cartridge structures, custom integrations (ERP, OMS, CRM), and third-party API orchestration.
  • Performance: Optimizing page load speeds, server-side caching strategies, and checkout conversion flows.
  • Legacy Migrations: Proven track record of moving global brands from legacy systems to modern Salesforce architectures.

Beyond the Code

Throughout my 9 years in the SFCC space, I have worked with cross-functional teams across the US, Europe, and Asia. I understand that enterprise e-commerce isn't just about writing clean code; it's about stability, security, and scalability.

I pride myself on being a problem solver who can translate complex business requirements into technical reality, ensuring that the final product drives actual revenue growth.

My Journey

Before specializing in Salesforce, I spent several years as a PHP Developer. This foundation allows me to understand the underlying web architecture deeply, making me highly effective when dealing with complex integrations and custom back-end logic.


Looking for a senior expert to lead your next SFCC project?
Let’s discuss how I can help you scale your digital storefront.

Get in Touch

Professional Certifications
Salesforce Associate

Salesforce Certified

Salesforce Associate
B2C Commerce Developer

Salesforce Certified

Salesforce Certified B2C Commerce Developer
JavaScript Developer

Salesforce Certified

Salesforce JavaScript Developer